Good Design is a Language

Styles come and go. Good design is a language, not a style.

Massimo Vignelli

Massimo Vignelli (born 1931 in Milan, Italy) is a designer who has done work in a number of areas ranging from package design to furniture design to public signage to showroom design through Vignelli Associates, which he co-founded with his wife, Lella. He has said, “If you can design one thing, you can design everything,” and this is reflected in his broad range of work.

The life of a designer

The life of a designer is a life of fight: fight against the ugliness.

Massimo Vignelli

Massimo Vignelli (born 1931 in Milan, Italy) is a designer who has done work in a number of areas ranging from package design to furniture design to public signage to showroom design through Vignelli Associates, which he co-founded with his wife, Lella. He has said, “If you can design one thing, you can design everything,” and this is reflected in his broad range of work.

No design without discipline

There is no design without discipline. There is no discipline without intelligence.

Massimo Vignelli

Massimo Vignelli (born 1931 in Milan, Italy) is a designer who has done work in a number of areas ranging from package design to furniture design to public signage to showroom design through Vignelli Associates, which he co-founded with his wife, Lella. He has said, “If you can design one thing, you can design everything,” and this is reflected in his broad range of work.